Patrick van der Pijl, CEO Business Models Inc., facilitates the formulation of new business model strategies in (inter)national organizations, finding new business model options that create value and new revenues. Patrick is born and raised in a funeral business, has a passion for entrepreneurship, loves design, thinks and talks straight, is uncompromising and brings in loads of energy. Patrick has 15 years of experience in innovation, organizational (re)design, business modeling for (inter)national organizations in many industries. Patrick is the producer of the bestselling book “Business Model Generation” written by Alexander Osterwalder and Yves Pigneur.

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